What is Social Recruiting and How Can a Search Company Help?

One of the most notable trends in recruiting right now is a phenomenon known as “social recruiting.” The term refers to the practice of finding new employees through social, rather than strictly corporate, means; instead of relying on job boards or more traditional headhunting tactics, candidates are approached via social networking sites like MySpace, Facebook, LinkedIn, or Twitter. This method of finding people who may be suited for the job offers both the immediacy of online interaction and an easy way to “check up” on candidates’ backgrounds, interests, strengths and relevant industry connections. So what does the increasing popularity of social recruiting mean to your executive search company? Basically, it is now imperative for recruiters to adapt and change with the times. If you’re interested in making social recruiting work for your company, your executive search company can be your biggest ally on the road to success.

Social networking sites may be fast and easy to use, but they also demand regular updates, which can make them challenging to maintain. Job openings posted on these sites should focus on specificity of language in order to avoid the usual flood of responses from unsuitable applicants. An experienced executive search company can help you through the entire process, guiding you every step of the way – and, in many cases, actually doing the work for you. Professional recruiters will get to know your company, with an eye toward its values, needs and goals, and will tailor the postings on these networking websites accordingly. Your recruiter will then sort through the ocean of applicants in order to produce a shortlist of exciting prospects who display real potential. Next, your executive search company will review resumes, conduct interviews and background checks, and essentially do all of the “heavy lifting,” leaving only the final selection of a new executive up to you.

When it comes to finding a new executive for your company, you simply can’t afford to leave the process up to chance. Contact a great search company today and find out how they can help you unleash the full power of social recruiting to find the executive your company deserves!

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